MWC Barcelona (formerly Mobile World Congress) is the largest mobile event in the world, bringing together the latest innovations and leading-edge technology from more than 2,400 leading companies with a highly-rated conference programme assembling today’s visionaries to explore the hottest topics influencing the industry.
Visited by over 109,000 attendees in Barcelona with similar events in Greater China and Americas this is a key platform for showcasing projects and engage stakeholders.
I’ve been fortunate to have exhibited, presented and run big projects across all locations, completing eight of these shows.
Key activities include:
- Creating engaging experiences for attendees
- Generating videos for large format displays, keynote conferences, seminars and event stands
- Editorial and promotion content in print formats - conference guides, show magazines, flyers, booklets
- Large format advertising on billboards, pop-ups and escalators around the venue
- Networking and awards ceremonies
- Presenting at seminars
- Running competitions with gifts and merchandise give aways